1- Most of us don't have the background knowledge to make good choices which is ridiculous. We should all want to know what exactly is in the food that we use to fuel our bodies. Secondly, even if we have the knowledge we still need to be able to read through the BS that is put on packaging and not just take it as sacred/truthful writing.
2- The fact the advertising and marketing companies for these products prey on our lack of knowledge and understand the psychology of how we shop is just plain insane. It is a billion dollar industry - just craziness!
That can all be avoided if you take some time to learn about key ingredients to look for and to avoid :) The only way to protect yourself/your health is to be informed!!!
Here is the link to some bogus/misleading food label claims
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